ASOTU EDGE WEBINAR

Recorded Wednesday, March 29, 2023
Are you looking for ways to improve your customer service and increase customer loyalty? Join CallRevu and ASOTU for a webinar that will explore how better phone management can make your customers feel cared for. In this webinar, we will discuss three key strategies for driving customer loyalty through service.
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About this session
Rates are up and still climbing. People are considering keeping their vehicles and those vehicles are getting older
AVG vehicle age crossed 12 years for the first time ever according to S&P Mobility. This was accelerated by COVID
20% increase in leaseholders deciding to buy off lease from 2019-2022 (Todays email citing CNBC/Cox
Avg mileage
The importance of first impressions
The hospitality effect: expecting to be taken care of or expecting it to be a challenge from the first contact
CallRevu data points:
An average dealership received over 500 monthly service calls alone
38% of calls are going unanswered – due to being abandoned, mishandled or sent to voicemail
The importance of first impressions setting the expectation
The hospitality effect: expecting to be taken care of or expecting it to be a challenge from the first contact
The best hospitality operators are those who prioritize ‘ownership’
Making sure someone is accountable for every guest and having the ability and authority to solve a problem: Nordstrom, Ritz Carlton, Disney
Importance of fixed ops and profitability
Majority of reviews come through the service lane


