Automotive

Ford’s New Rules

Hey Jim, is the plan to work with dealers or limit them? "Yes."
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Ford’s New Rules

💰Ford says US dealers who want to sell EVs beyond 2023 must invest in strict sales standards. (Shout out to Steve Greenfield for dropping this knowledge in easy-to-grab language)

🗓Investments up to $1.2M will are required before October 31st by any dealer who opts into one of Ford's two EV certification tiers. 

👌Dealers will be able to continue ICE and hybrid business if declining to invest in EV certifications. 

🔌Non-negotiable prices, investments in fast chargers, and no inventory in the actual store are all parts of the new standards.

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