Markets

Gen Z Bail On Most Social Media

Every time data shows the importance of TikTok for connecting with Gen Z, we increase the font. We’re at 19 now (in the email).
No items found.
Gen Z Bail On Most Social Media

Accounting for people ages 4 to 24, (no this article isn’t about Minecraft) Gen Z is as massive as they are individualistic. However, some things seem to hold up across most group members, such as Tiktok. Data shows Gen Z is dropping older like-based social media in favor of the entertaining communities within a community feel of TikTok. 

Like everybody else but more so. Of course, enjoying the entertainment of your choice with the people of your choice is nothing new. For Gen Z and many others, TikTok offers a satisfying digital version of what many previously found other ways.

Get the daily email that makes reading the news actually enjoyable. Stay informed and entertained, for free.