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News Viewership Is Down

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News Viewership Is Down

Axios released data showing Americans are just not interested in the news lately. With cable media falling 19%, visits to sites down by 18%, and news company social media engagement taking a massive 50% dive, people are tuning in less than before the pandemic. 

The high water mark for viewership centers on the 2020 election. Some wonder if viewers are tuning out negative media or simply switching away from more prominent mainstream media outlets.

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