Who doesn't love an underdog story? Like Luke Skywalker growing up on an ignorable planet to (temporarily) save the galaxy or a relatively brand new OEM hopping the Pacific Ocean to take on Tesla on their home turf.
VinFast is only a few years old but is only part of the much wider plan of its founder Pham Nhat Vuong. EVs are not Vuong's first successful business; starting with a dried ramen noodle company, he became Vietnam's richest person and the founder of Vingroup, the country's largest conglomerate. The group's ambitions are wide-reaching. They hope to raise Vietnam's economic status on the world stage through various businesses, most recently an automaker, a sign the country is reaching new economic heights.
VinFast is aiming for the throne, but for now, it is just trying to catch the attention of American car shoppers.
TL:DR — A high-ranking S. Korean-based auto park maker is pulling a divide and conquer, while SK Group, the 2nd largest individually controlled S. Korean conglomerate, invests in safe chargers for apartment buildings. Each move feels like an investment in being key players in the global shift toward electrification.