Dream is a Minecraft YouTuber who has cultivated a 30M+ subscription base and a bit of a mysterious ethos. His white smiley face mask allowed him to create his massive following while protecting his privacy.
Sunday evening, the creator broke his anonymity and revealed his face on a live stream. He said fans asking for a face reveal was overbearing, but to meet some of his friends and become a "real creator," he would need to leave the safety of "faceless youtube."
Other creators helped hype the live streamed face reveal by releasing videos of their reactions to seeing Dream's face for the first time. Some of the reaction videos became their creator's most viewed content.