Kicking Off 2022 With A New Delivery, Talking Ford Pre-Orders, and OEM Subscription Revenue

January 3, 2022
Today we set the table for 2022. We're drawing a HUGE circle around the Retail Automotive Industry to bring more people into the conversation.
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We're not just talking about owners and mangers, but sales staff, service writers, lot porters, admin staff, and even the janitor. Why? Because in this rapidly changing environment, it's going to take EVERYONE to align behind the belief that buying a car from a local retailer holds the most potential to deliver the best customer experience. Full Stop.

We also get into Ford's pre-order numbers which represent 1 out of 3 new vehicles being sold right now. Paul also rants about the Kia subscription app that left him in the cold while Kyle tries to bring him back to earth.

Hey, it's only the first business day of 2022...

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