Laura Harris, News Anchor, Automotive News

February 20, 2023
ASOTU was on the ground during the 2023 NADA Show and caught up with Laura Harris.
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Laura Harris is a News Anchor at Automotive News.


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Kyle Mountsier: 0:00This is In the Dirt with ASOTU. All right, I am with Laura Harris of Automotive News, a News Anchor and she just told me that it's way more fun to be on camera because you haven't been on camera all day. Is that right?Laura Harris: 0:14

So far I've been interviewing everyone and I've been behind camera that being a news anchor I'm always on camera. So it's nice change of pace. I feel like you're doing my job to get one of these flags. I gotta get one of those. I feel like it'd be more official with it than a little mic and clip.

Kyle Mountsier: 0:28

There you go. Okay, so you weren't at this is your first NADA yesterday because auto is new to you. So talk about it, the whole Automotive News gig come up and how is how was your first year in auto been?

Laura Harris: 0:41

So it's been a wild ride. So far. It's almost been a full year. And it's just kind of crazy, because I'm born and raised in Chicago. And I've been going to the Chicago Auto Show since I was four years old. So I've done journalism since high school. I was in high schools weekly anchor did it in college that in grad school. And here we are doing journalism in a different way. So the Automotive is just exciting because you get to come to fun events like this.

Kyle Mountsier: 1:03

Yes. Okay, so you've been to a lot of events. I follow Automotive News on social. I've seen you at all, what's been your favorite event so far this year?

Laura Harris: 1:12

Okay. We just went to Vegas for CES. So being in Vegas is kind of just cool enough. And like all the technology and all the mobility, so I'd have to say CES has been my favorite. Also, I went to Pebble Beach for Car Week. Yeah, comfort elegance. And that was just it was just surreal. So it's very, very exciting. Yeah,

Kyle Mountsier: 1:32

very cool. Okay, so you've been in the industry a year you kind of get a little bit of flavor of the OEM side, your understanding the dealer side? What's your biggest kind of like, feeling about what the auto industry is for those that you know, have maybe never heard? or been in the auto industry? It's your first year? Yeah. Like, what's the vibe that you get?

Laura Harris: 1:50

Well, it just kind of crazy because then you think of vehicles. Everyone says, Oh, this is cool. The horsepower. This is exciting. But what I've learned is it's very much about mobility. It's about innovation, and it's about EVs. Everyone says EVs are the wave of the future. But there's so much more to that. So how the industry is going to change in two years, five years, 10 years. It's just exciting. And you know, I've only been in the industry for a short time. But in that short time seeing how aggressive automakers and just different innovators and engineers are going it's like, wow, there's so much more than just oh, I'm driving on the road from point A to B.

Kyle Mountsier: 2:23

Yes, absolutely. All right. So that's enough for the automotive questions. So you get out of work. You're not doing journalism. You don't have to smile for the camera. What's like, what's weekend vibes or travel vibes,

Laura Harris: 2:34

Travel vibes. I just went snowboarding for the first time I learned how to surf last summer I went rock climbing, so anything outdoors, I fitness instruct, so anything outdoorsy and physical. I just like trying new things. And I just moved to Michigan as well. So going forward. Yeah. Well, I mean, it's no Chicago. It's no Chicago. I can't I can't argue with that. But Midwest is best. So basically just exploring Michigan. I really do like Michigan. So it's nice.

Kyle Mountsier: 3:00

Very cool. All right. So you're heading into this next year? What are you most excited to learn to see an interview whatever you're like most excited

Laura Harris: 3:10

for? Well, honestly. So going to the auto shows are super, super cool. Because talking to the engineers and designers is what's phenomenal because so often you speak to the executives and you speak to you know, the salespeople, but the designers and engineers, the the brains behind something is just really cool, because you can tell how passionate they are. And it's just the energy is just infectious. Yes.

Kyle Mountsier: 3:30

All right. So if people want to follow along where you're going, doing how do they do that?

Laura Harris: 3:34

Yes. So you can follow me, Laura Harris, underscore news. That's for all social media platforms, and I post a little behind the scenes of my life. I post news updates and everything auto in between.

Kyle Mountsier: 3:45

Look at that. Well, thank you so much for hanging out. Getting on camera and being on the other side of the mic.

Laura Harris: 3:50

It's fun. I like it.

Kyle Mountsier: 3:53

Thank you for listening to in the dirt with ASOTU. We love the automotive industry and the people who make it run day in and day out. We would love to connect with you more through our daily dose of fun, a free email that you can sign up for at ASOTU.com That's a s o t u.com. We put our heart and soul into it every day. Thanks again for listening. Join us next time for more Conversations in the dirt with ASOTU.

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