She Bought Three Cars From Me—Here’s Why with Landon Garside

June 30, 2025
In this heartfelt and inspiring episode of ASOTU Unscripted, host Erroll Bomar sits down with Landon Garside, a former high school drumline teacher turned automotive professional and now marketing strategist.
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Landon shares how personal transitions—including a divorce and career burnout—led him into the automotive industry by what seemed like chance. But a decade-old positive buying experience at a dealership planted the seed, and a people-centered mindset ultimately propelled him forward. From sales to marketing, Landon's journey is all about doing what's right—even when it isn’t profitable in the moment.

TIME STAMPS:

0:00 Intro

1:01 Landon's entry into automotive after burnout and divorce

2:16 Buying experience inspired dealership job application

3:37 A pivot back into sales after leaving briefly

4:52 Putting people over profit—literally sent a customer elsewhere

5:50 “She bought her next three cars from me.”6:55 Marketing shift after dealership merchandising vacancy

7:24 Strategies that helped dominate market share

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