The $500 Trust Policy: Bill Vaughn’s People-First Playbook

July 18, 2025
In this energizing edition of ASOTU Unscripted, host Erroll Bomar sits down with Bill Vaughn, a recently appointed dealership leader only 90 days into his new role.
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Bill brings a grounded, refreshingly candid perspective to the conversation, sharing his unlikely start in automotive and how learning to prioritize people over process completely transformed his trajectory. From struggling as a salesperson to thriving in finance and leadership, his story reflects the real power of people-first dealership culture.

TIME STAMPS:

0:00 Intro and welcome to Bill Vaughn

0:45 Why he debated coming to ASOTU Con—and why he’s glad he did

\1:30 Starting in sales, failing forward, and finding purpose in people

3:00 From BDC rep to finance manager in 90 days

4:00 Bill’s first 90 days as a new dealership leader

5:45 Empowering salespeople with $500 discretion to serve customers

7:00 Building a shared vision through trust and involvement

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